Case Study: Seal Shield Corporation


Seal Shield Corporation

The first ever, dishwasher safe, fully submersible, true type keyboards and mice that can be disinfected and submerged for washing are IP protected and competitively priced for the mass market. Before Seal Shield, the only devices that could reliably be disinfected and cleaned were very expensive data input devices whose high cost made their widespread use impractical.

Seal Shield has developed a reasonably priced keyboard with patent-pending technology that enables the user to disinfect and submerge the keyboard for washing. Likewise, the mouse is totally sealed and impervious to liquids. Seal Shield's products are demand driven and developed to the standards requested by the founder's major hospital chain customers. Seal Shield provides a total solution to the healthcare industry consisting of a suite of washable computer input devices, anti-bacterial products, and disinfectant wipes and sprays.

Key Responsibilities

  • Marketing (tradeshows, datasheets)
  • Business Development
  • Sales (OEM, Promotional, DMR and channel - Domestic)
  • Operations (logistics, purchasing, production, QA)
  • Engineeering (R&D, pilot-production, agency certification)

Key Achievements

  • Research and Development of World only machine washable medical grade peripherals
    • Manage development and pilot-product with off-shore facility
  • Project Management oversight of 9 product introductions to GTM defined plan
  • QA/QC audits as required at factory
  • Product SKU's setup into distribution
  • Datasheet, Logo, manual and Box design
  • Created alternative sales channel in DMR, Staples, Medical and Promotional markets
  • Developed and Maintained on-line store, www.sealshield.com
    • Coupons, Discount programs, Promotions, etc.
  • Management Logistics from factory in Asia to US warehouses