Case Study: MojoPages, Inc.

MojoPages Is a start-up to early stage company, representing the future of local business search capability, combining a truly dynamic "yellow pages" listing service with the benefits of a web 2.0 community. MojoPages currently offers more than 15 million business listings and 200,000 advertisers to 500,000 unique visitors per month (a number that has grown more than 100% per month).

As consumers and advertisers continue to move online for local search, MojoPages is poised for rapid growth (projected market growth for local online search from $3B in 2006 to more than $13B in 2010). MojoPages solves this dilemma by being the first to combine an online Yellow Pages directory with consumer-generated written, picture and video reviews. This creates a superior research tool to aid consumers in their vendor selections and purchasing decisions.

Key Responsibilities

  • Management of the Finance, Accounting, Human Resource and Legal Departments
  • Member(s) of the Executive Management Team
  • Assist President with day to day financial management

Key Achievements

  • Creation of the five year strategic plan
  • Creation of the five year sales forecast and Budget
  • Worked with legal counsel to establish legal entity formation
  • Assisted with fund raising activities